Are you looking for a way to feel closer to your people, without actually being there in person? Webinars are an excellent way to connect with your prospects and clients. This type of technology allows you at show your screen while you are teaching and presenting. This is an intimate setting that allows you to share an experience with your prospects and clients. No matter if you are teaching a course and need to show the exact methods you use, or if you are preparing a PowerPoint presentation, this will work well for you. Remember to think about the audience you are presenting to, the way you will package your webinar as a product in the future, and how you will follow up with your prospects after the training is over.

Your audience will determine the level of expertise you will want to share. Someone who is in the beginning stages of your topic will need for you to go more slowly so they will see each step. Find out in advance if they have additional questions you may not have thought of. This will make it a better experience for everyone involved, and also ensure that people come to you for this topic in the future.

Always think about what you will do with your webinar recording once it is completed. You may decide to add it to a membership site, use it as a free giveaway on an optin page, or use it as part of a home study package you can use for months or even years to come.

After the webinar training is over,

A marketing strategy that I started last year is now becoming quite popular with many of my coaching students. It is one where you teach someone else’s program in return for your affiliate commission. I began doing this with the Incubator, an Internet marketing membership site created by Dr. Jeanette Cates.  This is a 12 module program, and I offered to hold a webinar once a week for 12 weeks for those who signed up through me.

Here we are, almost a year later, and I still hold a webinar every week for this group. Some people have left and many more have joined during this time. It is an excellent way to build your community while serving those who need additional help.

Take a look at what you are promoting as an affiliate. Is there a program you could offer to supplement the training that is already provided? You perspective will be different, and your community will get to know you better when you offer this service in the form of weekly or monthly trainings.